WELCOME TO THE AUSTRALIAN BRAFORD SOCIETY
Keep up to date with all the latest Braford news, events and member information via our Facebook page.
Keep up to date with all the latest Braford news, events and member information via our Facebook page.
Number Nominations Form Now Available! - The online Number Nominations Form is now live for its second year, continuing to make the process e...Read more >
Elite Braford Breeders Heifer Sale - The 2026 Elite Braford Breeders Heifer Sale at Gayndah again highlighted the strong demand being see...Read more >
Brafords at the Black Stump Bull Sale - Braford results from the Black Stump Bull Sale held in Blackall on 17th March delivered a solid resu...Read more >

Terms and Conditions apply. Contact the Society to find out more.
Membership Benefits Become a Member Update your details Become a Junior Member
There are a range of Braford resources available online. Use the below links to look up Braford animal pedigrees, Breedplan and Member information..
Click the highlighted date for event information.
Get your very own piece of Braford merchandise to show your pride and appreciation for the breed.

Another week done and dusted out in the paddock, which means it’s time for Braford Fundamental Friday (BFF)!!
Most of us who’ve spent enough time around cattle would probably swear that some mobs just sound different. Whether it’s cows calling calves, weaners carrying on at feed time or that one cow that always seems to have something to complain about.
Sounds far fetched I know but… there may actually be something to it.
Todays BFF Topic 🥁
𝐃𝐨 𝐂𝐨𝐰𝐬 𝐇𝐚𝐯𝐞 “𝐑𝐞𝐠𝐢𝐨𝐧𝐚𝐥 𝐀𝐜𝐜𝐞𝐧𝐭𝐬”?
Sounds a bit ridiculous at first, but researchers and cattle producers have actually looked into whether cattle from different herds and regions develop different vocal patterns.
Cattle use different vocal sounds for all sorts of things, including:
- Cows communicating with calves
- Separation from the mob
- Stress or discomfort
- Hunger
- Social interaction within the herd
So they’re not just standing around randomly making noises because that’s what they do.
Cattle living closely together may adopt similar vocal traits influenced by their herd environment.
And where did this theory come from you may ask ? Well it gained a lot of attention with dairy farmers in different parts of the UK. They noticed their cattle seemed to moo slightly differently depending on the region they came from.
Researchers suggested that because cattle are highly social animals and spend so much time together, they can gradually pick up the vocal habits of the herd around them.
Bit like when you head from Toowoomba down to Tamworth and suddenly there’s a different sort of twang in the locals accents.
Same idea… just with cattle. A mob of cattle from North Queensland genuinely may not sound the same as a mob from southern NSW.
Now whether “accent” is scientifically the right word is still up for debate, but there’s definitely evidence that herd environment influences the way cattle vocalise and sound different between regions.
Maybe Brafords really do have regional accents? I’ll check it out next weekend and let you know 😉
Have a great weekend everyone and we’ll see you next week for another installment of Braford Fundamental Friday.
#beefitupwithbrafords #australianbrafords #brafordsarebetter #brafordfundamentalfriday
... See MoreSee Less

3 CommentsComment on Facebook
Absolutely, we’ve got one Braford cow if anything is WRONG with the mob she’ll let you know. She Has been a very reliable look out for us! Anything from a calf down or we’ve eaten this paddock out!!😁
Very beautiful cows and calves
Interesting 🥰
2026 Club Dubbo Annual Dubbo Show Cattle Section - a year of firsts! 🏆 ... See MoreSee Less

0 CommentsComment on Facebook
Under two weeks until the Dubbo Braford Feature Show where Ashby Marigold will go up for sale
For those who can’t make it in person, online bidding will be available through Stocklive — and a return trip to Queensland can also be arranged!
... See MoreSee Less

0 CommentsComment on Facebook
How awesome are these brushes done by The Herdd! Things are definitely knocked into 5th gear ahead of the Dubbo Braford Feature Show next weekend - hosted by the Central West NSW Braford Breeders which is run under the NSW Branch Committee.
Make sure you’ve got this one in your calendar, you won’t want to miss it 📅
#beefitupwithbrafords #brafordsarebest #australianbrafords #dubboshowThankyou to the Australian Braford Society for their recent order of 21 brushes for the Feature Heifer Show next weekend in Dubbo. It has been quite the rush order!
All the best for a hugely successful weekend!
... See MoreSee Less

0 CommentsComment on Facebook
📣𝑩𝒓𝒂𝒇𝒐𝒓𝒅𝒔 𝒊𝒏 𝒕𝒉𝒆 𝑴𝒂𝒓𝒌𝒆𝒕 – 𝑫𝒂𝒍𝒃𝒚 𝑺𝒂𝒍𝒆 📣
Another strong result for Braford cattle at Dalby, with quality cattle continuing to attract solid competition in the market.
A 4 year old Braford steer owned by Oxbow Brafords - TK & LL Hansen sold at Dalby on 6 May 2026 for:
- 378.2c/kg
- Weighed 980kg
Returned $3,706.36 ex GST
A tremendous result showcasing the weight, performance and market demand for quality Braford cattle.
If you’ve had Braford cattle performing well at saleyards or through the works, we’d love to showcase your results. Send through your results and a photo to: admin@braford.org.au
#australianbrafords #brafordsarebest #beefitupwithbrafords #brafordcattle
... See MoreSee Less

0 CommentsComment on Facebook
Some of the lads enjoying the autumn sunshine ... See MoreSee Less

0 CommentsComment on Facebook
Photos from Sunny Lawn Brafords's post ... See MoreSee Less

0 CommentsComment on Facebook
TGIF fellow Braford breeders! that also means its Braford Fundamental Friday (BFF)!!
Many of us have DNA tested cattle, so you may have heard the terms “MiP” and “SNP” thrown around a fair bit, particularly with the DNA Labs. For many of us, the reaction is often, “I’ve got no idea what that means, but if that’s what needs to be done, then that’s what we will have to do.”
It can sound overly technical, but the difference is actually quite simple.
Todays BFF Topic 🥁
𝐌𝐢𝐏 𝐯𝐬 𝐒𝐍𝐏 𝐏𝐫𝐨𝐟𝐢𝐥𝐞𝐬 – 𝐖𝐡𝐚𝐭’𝐬 𝐭𝐡𝐞 𝐃𝐢𝐟𝐟𝐞𝐫𝐞𝐧𝐜𝐞?
𝐌𝐢𝐏 𝐏𝐫𝐨𝐟𝐢𝐥𝐞𝐬 (Microsatellite Profiles)
MiP testing was the industry standard for parent verification throughout the early 2000s. It analyses a small number of DNA markers, typically around 15–30.
Think of it like identifying a person using only a few fingerprints, it works, but there’s limited detail.
MiP testing was a major advancement years ago and replaced old blood typing methods, however it is now considered older technology.
𝐒𝐍𝐏 𝐏𝐫𝐨𝐟𝐢𝐥𝐞𝐬 (Single Nucleotide Polymorphism Profiles)
SNP based genotyping began gaining traction around 2007–2010 and is now the modern standard for cattle DNA profiling. Instead of looking at a few markers, SNP tests analyse hundreds, thousands, or even tens of thousands of markers across the animal’s genome.
This gives producers far more information, including:
- More accurate parent verification
- Better differentiation between closely related animals
- Genomic breeding information
- Genetic condition testing
- Traits such as poll status, colour, tenderness, fertility, growth and carcass performance
The big difference with MiP and SNP testing is they use completely different DNA marker systems.
That means:
- Older MiP tested animals will need SNP testing to work with modern genomic programs
- SNP profiles are now preferred for parent verification and genomic analysis
𝐖𝐡𝐚𝐭 𝐃𝐨𝐞𝐬 𝐓𝐡𝐢𝐬 𝐌𝐞𝐚𝐧 𝐟𝐨𝐫 𝐏𝐫𝐨𝐝𝐮𝐜𝐞𝐫𝐬?
The industry is steadily moving toward SNP testing because it offers:
- Greater accuracy
- More usable genetic information
- Compatibility with modern genomic programs and BREEDPLAN
- Future-proofing for your herd records and registrations
In simple terms:
MiP is like an old flip phone, it still works for basic jobs.
SNP is the modern smartphone, more powerful, more accurate and capable of much more.
Have a great weekend everyone, see you all next week for the next installment of Braford Fundamental Friday.
#beefitupwithbrafords #australianbrafords #brafordsarebetter #brafordfundamentalfriday
... See MoreSee Less

0 CommentsComment on Facebook
The Dubbo Braford Feature Show Heifer Sale Catalogue is NOW AVAILABLE!
If you’re chasing females built for the real world, this is a sale you won’t want to miss, with Brafords continuing to prove themselves as one of the most resilient and adaptable breeds in the country, thriving in tough, dry conditions while still delivering fertility, performance and profitability where it counts.
This year’s Dubbo Braford Feature Show Heifer Sale presents an outstanding lineup of quality females from leading Braford breeder programs, combining phenotype, functionality and proven genetics.
Check out the sale catalogue now and start shortlisting your lots!
Catalogue PDF - tinyurl.com/ys6tktaa
Online Catalogue - tinyurl.com/mutpbbc3
Whether you’re looking to strengthen your stud program, get into the breed or add productive, hardy females to your commercial herd, there’s plenty of opportunity on offer in Dubbo.
Agents: Nutrien Stud Stock NSW
Online bidding available through StockLive - tinyurl.com/yc33exj7
The countdown is on, see you in Dubbo!
Nutrien Ag Solutions StockLive Central West NSW Braford Breeders
#beefitupwithbrafords #australianbrafords #brafordsarebest #dubboshow
... See MoreSee Less

3 CommentsComment on Facebook
Thanks to those Members who have been able to support the show and sale. I would like to express our appreciation as a breed to Stocklive for covering this sale at no cost. Looking forward to the trip.
What a great looking catalogue!! Good work Dane Pearce @ Nutrien Stud Stock Rockhampton !! 😁
Thanks Dane for your efforts. Susie B. NSW secretary
💥New Braford Australia Stubby coolers have landed💥
Beef it Up while keeping your favourite beverage cool.
Available on the website soon or get yours at the Dubbo Feature Show.
#beefitupwithbrafords
... See MoreSee Less

1 CommentComment on Facebook
Nominations have now closed. Please contact the Sale Committee on (02) 6773 3126 for further information.